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Thursday, April 14, 2011

How Genius Works

The Atlantic has a nice series of posts about "How Genius Works." The series covers processes from Chuck Close, T.C. Boyle, Tim Burton and Michael Bierut among others. Bierut shares the path he took to create a mark (logo) for the Miami's New World Symphony. His process was influenced by Gehry's design. Do you think the mark is genius?